The Centre of Excellence for Public Sector Marketing (CEPSM)

Contact Information

Jim Mintz or
Bernie Colterman
Phone: 613 731 9851

Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG) Announce Merger to Respond to the Evolving Needs of Public and Not-for-Profit Sectors

November 15, 2010 @ 12:30PM

Colterman Marketing Group (CMG) Canada and the Centre ofExcellence for Public Sector Marketing (CEPSM) are pleased to announce their merger that consolidates their collective strengths and provides an enhanced level of expertise and services to the public and not-for-profit sectors in Canada and internationally. 

Since 1998, the Colterman Marketing Group (CMG) Canada has provided leadership and expertise to all three levels of government, non-profit organizations and professional associations in the areas of sponsorship and partnership development, event and exhibit marketing, association revenue development and strategic marketing planning. CMG’s Designing and Selling Your Sponsorship Program, Revenue Generation Boot Camp and Essential Selling Skills workshops have helped hundreds of professionals from these sectors take a more strategic approach towards revenue generation.

Launched in 2005, the Centre of Excellence for Public Sector Marketing (CEPSM) has played a leading role in helping public sector organizations adopt marketing practices in their operations, providing expert advice in the areas of strategic marketing planning, social marketing for behaviour change, branding, website strategy planning and digital marketing. CEPSM’s Social Marketing, Partnership and Social Media workshops have helped thousands of public and non-profit professionals enhance their skills and implement more effective programs, services and campaigns.

The two organizations operating under the Centre of Excellence for Public Sector Marketing umbrella will offer a seamless suite of consulting, training, and speaking services to the public, non-profit and association sectors that will be unparalleled in Canada. “This merger was a logical and inevitable response to the complex challenges facing our clients and leverages the range of marketing and communications solutions that our combined resources will bring to the table” states Bernie Colterman, CMG President and CEPSM Co-Founder.

“Marketing is about taking an integrated approach towards customer value and this merger will provide these sectors with tremendous resources at their fingertips to help them achieve their objectives, whether they are financial or otherwise” states Jim Mintz, CEPSM Co-Founder. The expanded Centre will be headquartered in Ottawa with regional affiliations across Canada. The Centre will also draw on the skills of its experienced roster of CEPSM Associates to deliver an exceptional range of services to its clients.

For more information on the Centre of Excellence for Public Sector Marketing, visit www.cepsm.ca

Quotes

“This merger was a logical and inevitable response to the complex challenges facing our clients and leverages the range of marketing and communications solutions that our combined resources will bring to the table.”

Bernie Colterman, CMG President and CEPSM Co-Founder

“Marketing is about taking an integrated approach towards customer value and this merger will provide these sectors with tremendous resources at their fingertips to help them achieve their objectives, whether they are financial or otherwise.”

Jim Mintz, CEPSM Co-Founder

Comments


  1. @JimMintz

    Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group ( http://tinyurl.com/2b5vff6 #cnw

    November 15, 2010 @ 09:07PM

  2. @NailaJ

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 08:56PM

  3. @Coopsdana

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 08:21PM

  4. @MarieMould

    RT @mikekujawski: vry excited 2 officially announce the CEPSM & CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:26PM

  5. @explanator_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/5wJS4

    November 15, 2010 @ 06:18PM

  6. @legendary_post

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/ERqQ7

    November 15, 2010 @ 06:12PM

  7. @sensible_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/vGaVT

    November 15, 2010 @ 06:09PM

  8. @4tsomething

    RT @mikekujawski: Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:08PM

  9. @clairemills

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:06PM

  10. @mercurial_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/DxcH6

    November 15, 2010 @ 06:06PM

  11. @joannamchan

    official announcement! CMG and @CEPSM have merged! http://bit.ly/aC2shK #goc #marketing @nonprofit #association

    November 15, 2010 @ 05:51PM

  12. @CEPSM

    We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 05:50PM

  13. @amussemennt

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/bk4tc

    November 15, 2010 @ 05:49PM

  14. @mikekujawski

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 05:47PM

  15. @CNWGroupSMR

    Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG… http://goo.gl/fb/RSBCZ

    November 15, 2010 @ 05:40PM

  16. @CEPSM

    thanks Shannon! RT @ShannonMcFadyen: Congrats to CEPSM and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw #goc #marketing

    November 24, 2010 @ 09:00PM

  17. @shannonmcfadyen

    Congrats to Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw

    November 24, 2010 @ 06:14PM

  1. @JimMintz

    Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group ( http://tinyurl.com/2b5vff6 #cnw

    November 15, 2010 @ 09:07PM

  2. @NailaJ

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 08:56PM

  3. @Coopsdana

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 08:21PM

  4. @MarieMould

    RT @mikekujawski: vry excited 2 officially announce the CEPSM & CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:26PM

  5. @explanator_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/5wJS4

    November 15, 2010 @ 06:18PM

  6. @legendary_post

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/ERqQ7

    November 15, 2010 @ 06:12PM

  7. @sensible_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/vGaVT

    November 15, 2010 @ 06:09PM

  8. @4tsomething

    RT @mikekujawski: Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:08PM

  9. @clairemills

    RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 06:06PM

  10. @mercurial_link

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/DxcH6

    November 15, 2010 @ 06:06PM

  11. @joannamchan

    official announcement! CMG and @CEPSM have merged! http://bit.ly/aC2shK #goc #marketing @nonprofit #association

    November 15, 2010 @ 05:51PM

  12. @CEPSM

    We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association

    November 15, 2010 @ 05:50PM

  13. @amussemennt

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/bk4tc

    November 15, 2010 @ 05:49PM

  14. @mikekujawski

    Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association

    November 15, 2010 @ 05:47PM

  15. @CNWGroupSMR

    Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG… http://goo.gl/fb/RSBCZ

    November 15, 2010 @ 05:40PM

  16. @CEPSM

    thanks Shannon! RT @ShannonMcFadyen: Congrats to CEPSM and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw #goc #marketing

    November 24, 2010 @ 09:00PM

  17. @shannonmcfadyen

    Congrats to Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw

    November 24, 2010 @ 06:14PM

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