Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG) Announce Merger to Respond to the Evolving Needs of Public and Not-for-Profit Sectors
November 15, 2010 @ 12:30PM
Colterman Marketing Group (CMG) Canada and the Centre ofExcellence for Public Sector Marketing (CEPSM) are pleased to announce their merger that consolidates their collective strengths and provides an enhanced level of expertise and services to the public and not-for-profit sectors in Canada and internationally.
Since 1998, the Colterman Marketing Group (CMG) Canada has provided leadership and expertise to all three levels of government, non-profit organizations and professional associations in the areas of sponsorship and partnership development, event and exhibit marketing, association revenue development and strategic marketing planning. CMG’s Designing and Selling Your Sponsorship Program, Revenue Generation Boot Camp and Essential Selling Skills workshops have helped hundreds of professionals from these sectors take a more strategic approach towards revenue generation.
Launched in 2005, the Centre of Excellence for Public Sector Marketing (CEPSM) has played a leading role in helping public sector organizations adopt marketing practices in their operations, providing expert advice in the areas of strategic marketing planning, social marketing for behaviour change, branding, website strategy planning and digital marketing. CEPSM’s Social Marketing, Partnership and Social Media workshops have helped thousands of public and non-profit professionals enhance their skills and implement more effective programs, services and campaigns.
The two organizations operating under the Centre of Excellence for Public Sector Marketing umbrella will offer a seamless suite of consulting, training, and speaking services to the public, non-profit and association sectors that will be unparalleled in Canada. “This merger was a logical and inevitable response to the complex challenges facing our clients and leverages the range of marketing and communications solutions that our combined resources will bring to the table” states Bernie Colterman, CMG President and CEPSM Co-Founder.
“Marketing is about taking an integrated approach towards customer value and this merger will provide these sectors with tremendous resources at their fingertips to help them achieve their objectives, whether they are financial or otherwise” states Jim Mintz, CEPSM Co-Founder. The expanded Centre will be headquartered in Ottawa with regional affiliations across Canada. The Centre will also draw on the skills of its experienced roster of CEPSM Associates to deliver an exceptional range of services to its clients.
For more information on the Centre of Excellence for Public Sector Marketing, visit www.cepsm.ca
Quotes
“This merger was a logical and inevitable response to the complex challenges facing our clients and leverages the range of marketing and communications solutions that our combined resources will bring to the table.”
“Marketing is about taking an integrated approach towards customer value and this merger will provide these sectors with tremendous resources at their fingertips to help them achieve their objectives, whether they are financial or otherwise.”


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@JimMintz
Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group ( http://tinyurl.com/2b5vff6 #cnw
November 15, 2010 @ 09:07PM
@NailaJ
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 08:56PM
@Coopsdana
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 08:21PM
@MarieMould
RT @mikekujawski: vry excited 2 officially announce the CEPSM & CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 06:26PM
@explanator_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/5wJS4
November 15, 2010 @ 06:18PM
@legendary_post
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/ERqQ7
November 15, 2010 @ 06:12PM
@sensible_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/vGaVT
November 15, 2010 @ 06:09PM
@4tsomething
RT @mikekujawski: Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 06:08PM
@clairemills
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 06:06PM
@mercurial_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/DxcH6
November 15, 2010 @ 06:06PM
@joannamchan
official announcement! CMG and @CEPSM have merged! http://bit.ly/aC2shK #goc #marketing @nonprofit #association
November 15, 2010 @ 05:51PM
@CEPSM
We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 05:50PM
@amussemennt
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/bk4tc
November 15, 2010 @ 05:49PM
@mikekujawski
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 05:47PM
@CNWGroupSMR
Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG… http://goo.gl/fb/RSBCZ
November 15, 2010 @ 05:40PM
@CEPSM
thanks Shannon! RT @ShannonMcFadyen: Congrats to CEPSM and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw #goc #marketing
November 24, 2010 @ 09:00PM
@shannonmcfadyen
Congrats to Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw
November 24, 2010 @ 06:14PM
@JimMintz
Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group ( http://tinyurl.com/2b5vff6 #cnw
November 15, 2010 @ 09:07PM
@NailaJ
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 08:56PM
@Coopsdana
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 08:21PM
@MarieMould
RT @mikekujawski: vry excited 2 officially announce the CEPSM & CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 06:26PM
@explanator_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/5wJS4
November 15, 2010 @ 06:18PM
@legendary_post
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/ERqQ7
November 15, 2010 @ 06:12PM
@sensible_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/vGaVT
November 15, 2010 @ 06:09PM
@4tsomething
RT @mikekujawski: Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 06:08PM
@clairemills
RT @CEPSM: We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 06:06PM
@mercurial_link
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/DxcH6
November 15, 2010 @ 06:06PM
@joannamchan
official announcement! CMG and @CEPSM have merged! http://bit.ly/aC2shK #goc #marketing @nonprofit #association
November 15, 2010 @ 05:51PM
@CEPSM
We are VERY excited to announce that we have merged w/ CMG under the CEPSM name http://bit.ly/aC2shK #marketing #goc #nonprofit #association
November 15, 2010 @ 05:50PM
@amussemennt
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit… http://goo.gl/fb/bk4tc
November 15, 2010 @ 05:49PM
@mikekujawski
Very excited to officially announce the CEPSM and CMG merger : http://bit.ly/cZz1xL #marketing #goc #nonprofit #association
November 15, 2010 @ 05:47PM
@CNWGroupSMR
Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group (CMG… http://goo.gl/fb/RSBCZ
November 15, 2010 @ 05:40PM
@CEPSM
thanks Shannon! RT @ShannonMcFadyen: Congrats to CEPSM and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw #goc #marketing
November 24, 2010 @ 09:00PM
@shannonmcfadyen
Congrats to Centre of Excellence for Public Sector Marketing (CEPSM) and Colterman Marketing Group - http://tinyurl.com/2b5vff6 #cnw
November 24, 2010 @ 06:14PM