ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequing Account that actually pays interest
Canadians pay $185 on average in bank service fees annually; Angus Reid survey reveals 75 per cent would likely switch to no-fee account
August 18, 2010 @ 06:00AM
TORONTO - ING DIRECT today announced the upcoming launch of THRiVE Chequing, an online, no-fee daily chequing account that will enable Canadians to deposit, withdraw or transfer money for free, all while earning interest. The first chequing account made for Savers, THRiVE Chequing stems from the frustration many Canadians feel about unfair bank fees that are on the rise.
According to a recent national poll conducted by Angus Reid Public Opinion on behalf of ING DIRECT, a quarter of Canadians are simply unaware of how much they pay in monthly bank fees, which on average is about $185 annually.
When asked the likelihood of switching to an online, no-fee chequing account if one was available, 75 percent of Canadians said they would, with 38 per cent saying they are “disgusted” by their chequing account fees and 66 per cent citing their current banking fees as unfair.
“The THRiVE Chequing account is a true game changer. It redefines what Canadians should expect – even demand – from a chequing account,” said Peter Aceto, President and CEO, ING DIRECT Canada. “ING DIRECT Clients will be able to perform day-to-day transactions like bill payments, purchases and money transfers without the hassle of a monthly bank service fee or account minimums. Like all of our products, THRiVE Chequing will save our Clients time, save them money and make their lives simpler.”
THRiVE Chequing offers many no-cost features such as free ABM access through the 2400-machine Exchange Network, free email alerts and monthly online account statements as well as the ability to write, deposit and view cheques online for no extra charge. THRiVE Chequing also offers Whoops! Protection, an industry-first feature that covers Clients up to $250 on overdrawn funds with no fee or interest, provided funds are paid back within 30 days.
“With THRiVE Chequing, we’ve developed a product that we know Savers will love, but we aren’t stopping there,” added Aceto. “We are launching the THRiVE Chequing Account through a unique Client preview so that our Clients can begin to use and benefit from the account’s features while providing feedback to help make it better.”
Starting today, ING DIRECT Clients can register for the THRiVE Chequing Account preview and on September 14, ING DIRECT will invite its first 10,000 Savers into the Client preview. To learn more about the THRiVE Chequing account preview or to register for it, visit www.your185.ca.
ING DIRECT will continue to invite more Savers into the preview in the coming weeks and months ahead with a focus on offering THRiVE Chequing to all Canadians by early 2011. For those who are not currently ING DIRECT Clients, it’s easy to sign up and become one of the first Canadians to start using THRiVE Chequing.
About the Survey
“From July 29 to July 30, 2010, Angus Reid Public Opinion conducted an online survey among 1,000 randomly selected Canadian adults who are Angus Reid Forum panelists. The margin of error—which measures sampling variability—is +/- 3.1%, 19 times out of 20. The results have been statistically weighted according to the most current education, age, gender, and region Census data to ensure samples representative of the entire adult population of Canada.”
Quotes
“The THRiVE Chequing account is a true game changer. It redefines what Canadians should expect – even demand – from a chequing account. ING DIRECT Clients will be able to perform day-to-day transactions like bill payments, purchases and money transfers without the hassle of a monthly bank service fee or account minimums. Like all of our products, THRiVE Chequing will save our Clients time, save them money and make their lives simpler.”
“With THRiVE Chequing, we’ve developed a product that we know Savers will love, but we aren’t stopping there. We are launching the THRiVE Chequing Account through a unique Client preview so that our Clients can begin to use and benefit from the account’s features while providing feedback to help make it better.”
Boilerplate
About ING DIRECT
ING DIRECT is Canada's leading DIRECT bank with over 1.6 million Clients and more than $29 billion in total assets. ING DIRECT gives the power of saving to all Canadians by offering high-value, simple products such as high interest savings accounts with no fees or service charges, and low rates on mortgages. Low cost, index based mutual funds are sold through ING DIRECT Funds Limited. ING DIRECT has been operating in Canada since 1997, and paid more than $4 billion in interest to Clients. ING DIRECT is open for banking 24 hours a day, 7 days a week, at ingdirect.ca, on mobile devices at m.ingdirect.ca or by calling 1-800 ING DIRECT (1-800-464-3473)
Follow Peter Aceto on Twitter at: Twitter.com/CEO_INGDIRECT
And find ING DIRECT at: Facebook.com/SuperStarSaver; Twitter.com/SuperStarSaver; YouTube.com/SuperStarSaver


Technorati tags:
del.icio.us tags:
@Bernard_P
Finally a bank with a conscience! @SuperStarSaver http://bit.ly/9TyD1h #ING #banking
August 18, 2010 @ 02:22PM
@anne1066
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 02:13PM
@_cityofglass
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:58PM
@Calgarynewsboy
#yyc ING fans rejoice! ING is releasing a no-fee daily chequing account.. they say we spend $185/yr avg on account fees http://t.co/i5ah8WP
August 18, 2010 @ 01:56PM
@ypark28
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:55PM
@MAVERICK_PR
ING DIRECT today announced the upcoming launch of THRiVE Chequing, an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:48PM
@mag_da
No more bank fees!! Savers, take back @Your185 (client) http://bit.ly/9TyD1h
August 18, 2010 @ 11:27AM
@CNWGroupSMR
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequing… http://goo.gl/fb/YbKDh
August 18, 2010 @ 10:11AM
@tamkaf
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h (client)
August 18, 2010 @ 03:34PM
@profbranche
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequing http://tinyurl.com/28c5kml À quand Desjardins!
August 20, 2010 @ 12:08AM
Katherine Gill
Best idea I've heard of in a very long time.
Sign me up!!!!!!
No, I will do it.
Katherine Gill
August 23, 2010 @ 11:25PM
@GeoAda
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequin http://tinyurl.com/28c5kml #cnw
August 26, 2010 @ 08:20PM
@Bernard_P
Finally a bank with a conscience! @SuperStarSaver http://bit.ly/9TyD1h #ING #banking
August 18, 2010 @ 02:22PM
@anne1066
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 02:13PM
@_cityofglass
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:58PM
@Calgarynewsboy
#yyc ING fans rejoice! ING is releasing a no-fee daily chequing account.. they say we spend $185/yr avg on account fees http://t.co/i5ah8WP
August 18, 2010 @ 01:56PM
@ypark28
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:55PM
@MAVERICK_PR
ING DIRECT today announced the upcoming launch of THRiVE Chequing, an online, no-fee daily chequing account http://bit.ly/9TyD1h
August 18, 2010 @ 01:48PM
@mag_da
No more bank fees!! Savers, take back @Your185 (client) http://bit.ly/9TyD1h
August 18, 2010 @ 11:27AM
@CNWGroupSMR
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequing… http://goo.gl/fb/YbKDh
August 18, 2010 @ 10:11AM
@tamkaf
RT @MAVERICK_PR ING DIRECT announced the upcoming launch of an online, no-fee daily chequing account http://bit.ly/9TyD1h (client)
August 18, 2010 @ 03:34PM
@profbranche
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequing http://tinyurl.com/28c5kml À quand Desjardins!
August 20, 2010 @ 12:08AM
@GeoAda
ING DIRECT Frees Canadians from Bank Fees with THRiVE ChequingTM, a No-Fee Daily Chequin http://tinyurl.com/28c5kml #cnw
August 26, 2010 @ 08:20PM