CNW Group

Contact Information

Amanda Laird

Communications Specialist, CNW
amanda.laird@newswire.ca
416-564-1901
www.newswire.ca

Images

Study: Use of Social Media in Public Relations Campaigns Growing

June 07, 2011 @ 08:00AM

Toronto - The results of the Social Media Reality Check 2.0 survey are clear: public relations practitioners continue to find value in using social media, as consumer use of social networking tools grows.

In 2009, CNW and Leger Marketing conducted the first Social Media Reality Check, a unique study that explored professional communicators’ use of social media compared with consumer opinions about social media influence on their purchasing behavior. Now, two years later, the Social Media Reality Check 2.0 has revealed insight into how social media use has grown; campaign objectives and measurement, as well as gaps and overlaps in PR practitioner perception and the consumer reported reality.

“Social media continues to be one of the most quickly evolving areas of the public relations profession; not to mention a hot topic of discussion both online and off,” said Laurie Smith, Vice President, Culture and Communications at CNW. “Two years is a long time in the online world and much has changed. We are very excited to partner again with Leger Marketing to re-examine the results of the 2009 Social Media Reality Check and see what’s new.”

Twitter use continues to grow

There’s no denying the impact of Twitter on the social media scene in the past two years. In 2009, only 39% of communications professionals reported using Twitter in their professional life. In 2011, Twitter usage has jumped to 76% among this group. Their audience, however, is only using Twitter 32% of the time.  While this is still significantly less, it highlights a 300% growth in the past two years, up from 8% in 2009.

The practitioner/audience gap is closing

While Facebook and YouTube are still the top two go-to sites for users, others that have surged in usage (besides Twitter) since the 2009 study include Wikipedia, Skype and LinkedIn. And it seems that communication professionals are now in tune with consumer users – in 2009 there was a disconnect between these two groups when it came to top site usage. Now practitioners are also using LinkedIn and Skype significantly more.

The influence of social media on consumers

Despite only half of respondents stating that online reviews influence their purchasing behavior, 37% of consumers say that they have purchased a product they heard about on social media first. Consumers agree that social media influences smaller purchasing decisions such as which books to read and music to buy.

Rising social media budgets

The number of organizations that have a budget devoted to social media have doubled since 2009 (from 15% to 30%), and 32% of professionals surveyed this year say they have a dedicated social media team in place.

Objectives remain informal

Awareness (66%) and generating dialogue (59%) were the top objectives for social media campaigns in 2009. This year, visibility (73%) and awareness (70%) top the list. However, campaign objectives remain largely informal with little change vs. 2009 (26% vs. 31% respectively saying that they have formal, measurable objectives in place).

“The results of the Social Media Reality Check 2.0 survey revealed some interesting trends and changes over the last two years,” said Dave Scholz, Vice President and General Manager of Leger’s Toronto office. “Keeping the pulse on audiences’ changing uses of social media will give PR practitioners valuable information that may be useful in designing social media campaigns in the future.”

This year, the scope of the survey was expanded to include US PR practitioners and consumers, as well as investor relations professionals and institutional investors.

More results from the Social Media Reality Check 2.0 will be presented at the Canadian Public Relations Society Annual Conference on Tuesday, June 7. Laurie Smithand Dave Scholz will share the Canadian results of the 2011 survey and what it all means for public relations practitioners.

To join the ongoing conversation on the Social Media Reality Check, visit Beyond the Wire at http://blog.newswire.ca.

To request a copy of the full report, contact Amanda Laird at amanda.laird@newswire.ca.

This survey was conducted among 1,039 users of social media and 590 practitioners. With a sample of this size, results of the user study can beconsidered accurate to within +/-3.04% and results of the practitioners can beconsidered accurate to within +/-4.03% at the 95% confidence level, 19 times out of 20.

Boilerplate

About CNW Group

CNW connects organizations to relevant news audiences through integrated, intelligent communications and disclosure services. CNW offers newswire distribution, social media releases, webcast, video, photography, translation, regulatory filing services and MediaVantage, a web-based media monitoring application, communications and workflow solutions. CNW has been an industry leader since 1960.
www.newswire.ca | blog.newswire.ca

About Leger Marketing

Leger Marketing is the largest Canadian-owned research firm, specializing in communications research. Established in 1986, Leger Marketing provides accurate data and insights with quality service to clients across Canada, the US and the world. In partnership with Leger's academic advisors, business advisory boards, and global partners, Leger Marketing brings recognized expertise and knowledge to leading communications firms and corporate clients. Learn more at: http://legermarketing.com/.

Comments


  1. Leonard Sipes

    And more government, nonprofits and associations are embracing social media. It provides considerable exposure at a very reasonable cost. Len at http://leonardsipes.com.

    June 08, 2011 @ 09:14AM

  2. Renee

    Perhaps the best piece of news this study is that the practitioner/audience gap seems to be closing. Now both groups are using the same sites more than two years ago, which is very important. It doesn't matter how good your campaign is, if it isn't on the site where the majority of your audience is, it cannot and won't help you.

    June 08, 2011 @ 10:43AM

  3. @AdrienneRehm

    Study: Use of #SocialMedia in #PR Campaigns Growing http://bit.ly/k3DTWS

    June 17, 2011 @ 03:27PM

  4. @txelizabeth

    Study: Use of #SocialMedia in #PR Campaigns Growing http://bit.ly/k3DTWS

    June 17, 2011 @ 04:12AM

  5. @Muchmor

    \"Study: Use of Social Media in Public Relations Campaigns Growing\" http://bit.ly/jDKW2o

    June 07, 2011 @ 11:46PM

  6. @provoque_uk

    \"37% of consumers say that they have purchased a product they heard about on social media first\" http://fb.me/W7qa0Ujr

    June 07, 2011 @ 09:52PM

  7. @storylinePR

    \"37% of consumers say that they have purchased a product they heard about on social media first\" http://fb.me/W7qa0Ujr

    June 07, 2011 @ 09:52PM

  8. @MatKennedy

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 07:36PM

  9. @shannonekp

    Check this out! Social Media+PR=great team! (duh) http://bit.ly/k3DTWS

    June 07, 2011 @ 05:30PM

  10. @albertaegotist

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 02:49PM

  11. @RogersElise

    RT @InSeansOpinion: RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://t.co/e9lhBSY #cprs2011

    June 07, 2011 @ 02:49PM

  12. @rlcom

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 01:55PM

  13. @LudgerCherestal

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw, #PR, #Media, #CNWGroup

    June 07, 2011 @ 01:48PM

  14. @InSeansOpinion

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://t.co/e9lhBSY #cprs2011

    June 07, 2011 @ 01:40PM

  15. @MediaVantage

    PR results are in! RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 01:26PM

  16. @sarahlynn82

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:57PM

  17. @vincentdemers

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw #PR

    June 07, 2011 @ 12:32PM

  18. @AllenDavidov

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:27PM

  19. @DEXTHEMUSICMAN

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:17PM

  20. @JZepol

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:17PM

  21. @CNWGroupSMR

    Study: Use of Social Media in Public Relations Campaigns Growing http://goo.gl/fb/GH1qe

    June 07, 2011 @ 12:15PM

  22. @philipmulder

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:10PM

  23. @CNWGroup

    Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:10PM

  24. @philipmulder

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:08PM

  25. @amandalaird

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:06PM

  26. @DavidJHicks

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:06PM

  27. @CNWGroup

    Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:05PM

  28. @Lionelsola

    Une étude Canadienne voit les médias sociaux utilisés de +en+ dans les campagnes de relations publiques http://t.co/vfrhqdN via @up2social

    June 07, 2011 @ 10:33PM

  29. @twitseb

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 10:26PM

  30. @Kabisu

    RT @up2social: L’utilisation des #MédiasSociaux augmente dans les campagnes de #RP - http://bit.ly/jf45pb

    June 07, 2011 @ 09:42PM

  31. @VeroniqueGenty

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 09:32PM

  32. @4_5_H

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 09:31PM

  33. @Yhoanis

    RT @ARPconseils: [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/KnAOTIC #cnw

    June 07, 2011 @ 05:25PM

  34. @JMCrovesi

    RT @digitalppmike: [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC via @roch

    June 07, 2011 @ 05:20PM

  35. @digitalppmike

    [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC via @roch

    June 07, 2011 @ 05:20PM

  36. @ARPconseils

    [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC #cnw

    June 07, 2011 @ 05:18PM

  37. @MarcSnyder

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 05:05PM

  38. @web_design_mu

    RT @AlexBoileau: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb RT @NATIONALPR

    June 07, 2011 @ 02:48PM

  39. @AlexBoileau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb RT @NATIONALPR

    June 07, 2011 @ 02:48PM

  40. @SergeBlais0507

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:35PM

  41. @CyberAcadien

    RT @guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb

    June 07, 2011 @ 02:25PM

  42. @LatteErable

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:20PM

  43. @CyberChantal

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 02:14PM

  44. @Anne_Social_B

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:05PM

  45. @Guglielminetti

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 01:59PM

  46. @Guglielminetti

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALRP)

    June 07, 2011 @ 01:59PM

  47. @NATIONALPR

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques - http://bit.ly/jf45pb ^BG

    June 07, 2011 @ 01:58PM

  48. @rlcom

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 01:55PM

  49. @LudgerCherestal

    Étude, l’utilisation des médias sociaux augmente dans les campagnes de rel publiques: http://bit.ly/jZwrle, #cnw,#PR,#Media,#CNWGroup

    June 07, 2011 @ 01:54PM

  50. @sgobeil

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 01:04PM

  51. @GroupeCNWmedias

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques: Toronto – ... http://bit.ly/lrYhS0

    June 07, 2011 @ 12:31PM

  52. @Katieotto215

    Check out this article about how social media is growing in PR campaigns :) http://t.co/tOLDaE4

    June 09, 2011 @ 12:00AM

  53. @TheNewPR

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/C4emZLk. #shortmessagebigresults

    June 09, 2011 @ 12:00AM

  54. @sipforchange

    Couldn't imagine why? ;) RT @westboundtweet: Study shows Twitter being used in more PR campaigns http://bit.ly/k3DTWS

    June 09, 2011 @ 12:00AM

  55. @WestboundTweet

    Study shows Twitter being used in more PR campaigns http://bit.ly/k3DTWS

    June 09, 2011 @ 12:00AM

  56. @LubaK

    Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS #socialmedia #sm #pr

    June 09, 2011 @ 12:00AM

  57. @KriKnab18

    Study: Use of Social Media in Public Relations Campaigns Growing http://ow.ly/5ekxi #cnw #PR #sm

    June 09, 2011 @ 12:00AM

  58. @MayfieldGroup

    Study: Use of Social Media in Public Relations Campaigns Growing: http://t.co/yqu7cNN via @AddThis

    June 09, 2011 @ 12:00AM

  59. @FlorentQC

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/XO2z0N9 #cnw

    June 17, 2011 @ 03:37AM

  60. @PRMediaPro

    RT @formanpr: Interesting Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  61. @dkanenh

    Study says with more people using social media, PR folks should continue to be part of the conversation: http://tinyurl.com/4xtlnfz

    June 09, 2011 @ 12:00AM

  62. @formanPR

    Interesting Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  63. @formanPR

    Use of Social Media in Public Relations Campaigns Growing: http://t.co/hNtGBy6

    June 09, 2011 @ 12:00AM

  64. @formanPR

    Use of Social Media in Public Relations Campaigns Growing: http://t.co/hNtGBy6 via @formanpr

    June 09, 2011 @ 12:00AM

  65. @billgcta

    Study: Use of Social Media in Public Relations Campaigns Growing: http://t.co/FsFnxTH via @AddThis

    June 09, 2011 @ 12:00AM

  66. @paulcjune

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  67. @LauriePR

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  68. @barrelomonkeyz

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  69. @susansiravo

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  70. @CaliberGroup

    RT @lindawcohen: Study: Use of Social Media in Public Relations Campaigns Growing. http://ow.ly/5dvAa

    June 09, 2011 @ 12:00AM

  71. @DanicaDelia

    Study: Use of Social Media in Public Relations Campaigns Growing. It only makes sense! http://t.co/2wa0j8K #cnw

    June 09, 2011 @ 12:00AM

  72. @shinebright90

    Study shows how social media usage has changed since 2009. http://ow.ly/5dVRF

    June 09, 2011 @ 12:00AM

  73. @KCPRSA

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  74. @commcan

    Sorry if this has already been sent around, but I\'ve been away for a few days. Social Media Reality Check http://bit.ly/k3DTWS #HCSMCA

    June 09, 2011 @ 12:00AM

  75. @jonnop

    RT @jmcguirelex: Use of Twitter in PR jumps 300% from 2009 to 2011! http://bit.ly/jDKW2o

    June 09, 2011 @ 12:00AM

  76. @fleur_de_lotus

    RT @Feeny_d: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011 @CNWGroup

    June 09, 2011 @ 12:00AM

  77. @MartinRoy

    L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/yuZm5Zg

    June 09, 2011 @ 12:00AM

  78. @juliesherbrooke

    Etude sur l'utilisation des médias sociaux par les professionnels des coms http://t.co/NHAhPeU (merci @JeanBoileau)

    June 09, 2011 @ 12:00AM

  79. @AmelieDionne

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  80. @SabineMuraflore

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  81. @mur_vegetal

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  82. @bombrault

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  83. @jdevost

    L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://bit.ly/jZwrle #etude #sm

    June 09, 2011 @ 12:00AM

  84. @Najoua_Kooli

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://t.co/LE0PUH1 #cnw

    June 09, 2011 @ 12:00AM

  85. @Terres2bb

    37 % des consommateurs ont affirmé avoir acheté un produit qu’ils ont découvert via des médias sociaux http://t.co/e4wVWqu #fb

    June 09, 2011 @ 12:00AM

  86. @CurieuseMel

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  87. @KarineVezeau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publique http://bit.ly/iepzRK

    June 09, 2011 @ 12:00AM

  88. @ACDepelteau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques: http://t.co/tAOapaf via @AddThis

    June 09, 2011 @ 12:00AM

  89. @arcducanada

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://fb.me/COSR87Ew

    June 09, 2011 @ 12:00AM

  90. @JulieMarcotteL

    RT @bleublancrouge_ Les médias sociaux, objectifs toujours informels mais résultats de plus en plus significatifs. http://bit.ly/jzSs6q

    June 09, 2011 @ 12:00AM

  91. @NebSEO

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  92. @idylles

    RT @alexandrabonan: RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  93. @ClaraBonnes

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  94. @time_living

    RT @aboneobio: 37 % des consommateurs ont affirmé avoir acheté un produit qu’ils ont découvert par l’intermédiaire des médias sociaux http://t.co/e4wVWqu

    June 09, 2011 @ 12:00AM

  95. @evenssheehy

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  96. @natbenard

    Pour mes amis relationnistes! http://smr.newswire.ca/fr/cnw/study-use-of-social-media-in-public-relations-campaigns @NouvellesCNW

    June 09, 2011 @ 12:00AM

  97. @dialekta

    RT @bleublancrouge_ Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  98. @Andreanne_Lacha

    RT ! @bleublancrouge_ Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  99. @alexandrabonan

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  100. @bleublancrouge_

    30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  101. @bleublancrouge_

    Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  102. @DrakeEmily

    #PR making use of #socialmedia? Duh! http://bit.ly/jOVEVd

    June 10, 2011 @ 12:00AM

  103. @chelsitasidler

    RT @BYUComms: Make social media work for you. http://t.co/N1qJnrR

    June 10, 2011 @ 12:00AM

  104. @sadiehawkins

    RT @TheNewPR: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/C4emZLk. #shortmessagebigresults

    June 10, 2011 @ 12:00AM

  105. @peterharich

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/4oQAgyv #cnw

    June 10, 2011 @ 12:00AM

  106. @BYUComms

    Make social media work for you. http://t.co/N1qJnrR

    June 10, 2011 @ 12:00AM

  107. @artsylady

    Not a surprise that #socialmedia continues to be one of the most quickly evolving areas of the #PR profession http://tinyurl.com/3uuvzjr

    June 10, 2011 @ 12:00AM

  108. @laumacom

    RT @IsaDeligniere: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.c ...

    June 10, 2011 @ 12:00AM

  109. @IsaDeligniere

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 10, 2011 @ 12:00AM

  110. @CLDLaMatapedia

    Étude de CNW et Léger Marketing: médias sociaux et campagnes de relations publiques http://bit.ly/mGvtU3

    June 10, 2011 @ 12:00AM

  111. @alexakit

    RT @CaliberGroup: RT @lindawcohen: Study: Use of Social Media in Public Relations Campaigns Growing. http://ow.ly/5dvAa

    June 11, 2011 @ 12:00AM

  112. @WeGotMoxie

    Wait, #socialmedia is being used in more and more #PR #campaigns? I don't believe it. http://ow.ly/5f4VA

    June 12, 2011 @ 12:00AM

  113. @CarrPR

    Usage of social media in business growing sharply. Ok, not surprising. Here are some good stats: http://ow.ly/5fWrK

    June 12, 2011 @ 12:00AM

  114. @Sunny1612

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://t.co/507buh8 #cnw

    June 12, 2011 @ 12:00AM

  115. @ChloeCWatson

    This study shows an interesting change in how companies are using social media http://t.co/i6IP2Ym #cnw

    June 13, 2011 @ 12:00AM

  116. @stantonpr

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/UdgYEXK #social media #PR

    June 13, 2011 @ 12:00AM

  117. @eagletouch

    A strong alliance-PR & Social Media - Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/LEoXKWw #marketing

    June 13, 2011 @ 12:00AM

  118. @eagletouch

    RT @KriKnab18: Study: Use of Social Media in Public Relations Campaigns Growing http://ow.ly/5ekxi #cnw #PR #sm

    June 13, 2011 @ 12:00AM

  119. @SarahAHartwell

    Use of social media in PR campaigns is growing: http://ht.ly/5glgL

    June 13, 2011 @ 12:00AM

  120. @Mtl_MissIPP

    RT @vincentwhite: Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 13, 2011 @ 12:00AM

  121. @carobrugier

    RT @mclauderoy La deuxième étude de CNW et Léger Marketing sur les médias sociau... http://t.co/9xsnLDl: La deux... http://bit.ly/k7mT9s

    June 13, 2011 @ 12:00AM

  122. @Chalifour

    RT @mclauderoy: La deuxième étude de CNW et Léger Marketing sur les médias sociaux révèle que le budget qui leur est alloué a augmenté! ...

    June 13, 2011 @ 12:00AM

  123. @mclauderoy

    La deuxième étude de CNW et Léger Marketing sur les médias sociaux révèle que le budget qui leur est alloué a augmenté! http://t.co/9xsnLDl

    June 13, 2011 @ 12:00AM

  124. @vincentwhite

    Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 13, 2011 @ 12:00AM

  125. @anaislbastien

    RT @bleublancrouge_: Les médias sociaux influencent 37% des consommateurs dans leur acte d'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 14, 2011 @ 12:00AM

  126. @unik_media

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 14, 2011 @ 12:00AM

  127. @yanmtl32

    RT @vincentwhite: Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 14, 2011 @ 12:00AM

  128. @nyblackmba

    Study: Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS

    June 21, 2011 @ 08:00PM

  129. @acuatia

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/vOa2mw8 #cnw

    June 15, 2011 @ 12:00AM

  130. @ViGlob

    RT @KarineVezeau: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publique http://bit.ly/iepzRK

    June 15, 2011 @ 08:14PM

  131. @by_bomida

    "Study: Use of Social Media in Public Relations Campaigns Growing" on SMR: http://bit.ly/kFrUYL

    June 21, 2011 @ 10:00PM

  132. @RealBillyDuPree

    RT @nyblackmba: Study: Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS

    June 21, 2011 @ 08:07PM

  133. @marccusters

    Study: Use of Social Media in Public Relations Campaigns Growing - http://tinyurl.com/4xtlnfz - RT @susansiravo #cnw

    June 19, 2011 @ 04:15PM

  134. @davidtheprguy

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/w6pKX7J

    July 02, 2011 @ 10:47AM

  1. @AdrienneRehm

    Study: Use of #SocialMedia in #PR Campaigns Growing http://bit.ly/k3DTWS

    June 17, 2011 @ 03:27PM

  2. @txelizabeth

    Study: Use of #SocialMedia in #PR Campaigns Growing http://bit.ly/k3DTWS

    June 17, 2011 @ 04:12AM

  3. @Muchmor

    \"Study: Use of Social Media in Public Relations Campaigns Growing\" http://bit.ly/jDKW2o

    June 07, 2011 @ 11:46PM

  4. @provoque_uk

    \"37% of consumers say that they have purchased a product they heard about on social media first\" http://fb.me/W7qa0Ujr

    June 07, 2011 @ 09:52PM

  5. @storylinePR

    \"37% of consumers say that they have purchased a product they heard about on social media first\" http://fb.me/W7qa0Ujr

    June 07, 2011 @ 09:52PM

  6. @MatKennedy

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 07:36PM

  7. @shannonekp

    Check this out! Social Media+PR=great team! (duh) http://bit.ly/k3DTWS

    June 07, 2011 @ 05:30PM

  8. @albertaegotist

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 02:49PM

  9. @RogersElise

    RT @InSeansOpinion: RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://t.co/e9lhBSY #cprs2011

    June 07, 2011 @ 02:49PM

  10. @rlcom

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 07, 2011 @ 01:55PM

  11. @LudgerCherestal

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw, #PR, #Media, #CNWGroup

    June 07, 2011 @ 01:48PM

  12. @InSeansOpinion

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://t.co/e9lhBSY #cprs2011

    June 07, 2011 @ 01:40PM

  13. @MediaVantage

    PR results are in! RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 01:26PM

  14. @sarahlynn82

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:57PM

  15. @vincentdemers

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw #PR

    June 07, 2011 @ 12:32PM

  16. @AllenDavidov

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:27PM

  17. @DEXTHEMUSICMAN

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:17PM

  18. @JZepol

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:17PM

  19. @CNWGroupSMR

    Study: Use of Social Media in Public Relations Campaigns Growing http://goo.gl/fb/GH1qe

    June 07, 2011 @ 12:15PM

  20. @philipmulder

    RT @CNWGroup: Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:10PM

  21. @CNWGroup

    Full Social Media Reality Check results will be presented today by @lauriesmith & @davescholz: http://ow.ly/5bQSN #cprs2011

    June 07, 2011 @ 12:10PM

  22. @philipmulder

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:08PM

  23. @amandalaird

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:06PM

  24. @DavidJHicks

    RT @CNWGroup: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:06PM

  25. @CNWGroup

    Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011

    June 07, 2011 @ 12:05PM

  26. @Lionelsola

    Une étude Canadienne voit les médias sociaux utilisés de +en+ dans les campagnes de relations publiques http://t.co/vfrhqdN via @up2social

    June 07, 2011 @ 10:33PM

  27. @twitseb

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 10:26PM

  28. @Kabisu

    RT @up2social: L’utilisation des #MédiasSociaux augmente dans les campagnes de #RP - http://bit.ly/jf45pb

    June 07, 2011 @ 09:42PM

  29. @VeroniqueGenty

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 09:32PM

  30. @4_5_H

    RT @up2social: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb

    June 07, 2011 @ 09:31PM

  31. @Yhoanis

    RT @ARPconseils: [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/KnAOTIC #cnw

    June 07, 2011 @ 05:25PM

  32. @JMCrovesi

    RT @digitalppmike: [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC via @roch

    June 07, 2011 @ 05:20PM

  33. @digitalppmike

    [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC via @roch

    June 07, 2011 @ 05:20PM

  34. @ARPconseils

    [Étude] L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://ow.ly/5cfqC #cnw

    June 07, 2011 @ 05:18PM

  35. @MarcSnyder

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 05:05PM

  36. @web_design_mu

    RT @AlexBoileau: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb RT @NATIONALPR

    June 07, 2011 @ 02:48PM

  37. @AlexBoileau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP http://bit.ly/jf45pb RT @NATIONALPR

    June 07, 2011 @ 02:48PM

  38. @SergeBlais0507

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:35PM

  39. @CyberAcadien

    RT @guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb

    June 07, 2011 @ 02:25PM

  40. @LatteErable

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:20PM

  41. @CyberChantal

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 02:14PM

  42. @Anne_Social_B

    RT @Guglielminetti: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 02:05PM

  43. @Guglielminetti

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALPR)

    June 07, 2011 @ 01:59PM

  44. @Guglielminetti

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de RP - http://bit.ly/jf45pb (via @NATIONALRP)

    June 07, 2011 @ 01:59PM

  45. @NATIONALPR

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques - http://bit.ly/jf45pb ^BG

    June 07, 2011 @ 01:58PM

  46. @rlcom

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 01:55PM

  47. @LudgerCherestal

    Étude, l’utilisation des médias sociaux augmente dans les campagnes de rel publiques: http://bit.ly/jZwrle, #cnw,#PR,#Media,#CNWGroup

    June 07, 2011 @ 01:54PM

  48. @sgobeil

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 07, 2011 @ 01:04PM

  49. @GroupeCNWmedias

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques: Toronto – ... http://bit.ly/lrYhS0

    June 07, 2011 @ 12:31PM

  50. @Katieotto215

    Check out this article about how social media is growing in PR campaigns :) http://t.co/tOLDaE4

    June 09, 2011 @ 12:00AM

  51. @TheNewPR

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/C4emZLk. #shortmessagebigresults

    June 09, 2011 @ 12:00AM

  52. @sipforchange

    Couldn't imagine why? ;) RT @westboundtweet: Study shows Twitter being used in more PR campaigns http://bit.ly/k3DTWS

    June 09, 2011 @ 12:00AM

  53. @WestboundTweet

    Study shows Twitter being used in more PR campaigns http://bit.ly/k3DTWS

    June 09, 2011 @ 12:00AM

  54. @LubaK

    Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS #socialmedia #sm #pr

    June 09, 2011 @ 12:00AM

  55. @KriKnab18

    Study: Use of Social Media in Public Relations Campaigns Growing http://ow.ly/5ekxi #cnw #PR #sm

    June 09, 2011 @ 12:00AM

  56. @MayfieldGroup

    Study: Use of Social Media in Public Relations Campaigns Growing: http://t.co/yqu7cNN via @AddThis

    June 09, 2011 @ 12:00AM

  57. @FlorentQC

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/XO2z0N9 #cnw

    June 17, 2011 @ 03:37AM

  58. @PRMediaPro

    RT @formanpr: Interesting Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  59. @dkanenh

    Study says with more people using social media, PR folks should continue to be part of the conversation: http://tinyurl.com/4xtlnfz

    June 09, 2011 @ 12:00AM

  60. @formanPR

    Interesting Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  61. @formanPR

    Use of Social Media in Public Relations Campaigns Growing: http://t.co/hNtGBy6

    June 09, 2011 @ 12:00AM

  62. @formanPR

    Use of Social Media in Public Relations Campaigns Growing: http://t.co/hNtGBy6 via @formanpr

    June 09, 2011 @ 12:00AM

  63. @billgcta

    Study: Use of Social Media in Public Relations Campaigns Growing: http://t.co/FsFnxTH via @AddThis

    June 09, 2011 @ 12:00AM

  64. @paulcjune

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  65. @LauriePR

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  66. @barrelomonkeyz

    RT @susansiravo: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  67. @susansiravo

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/fzZ9jNd #cnw

    June 09, 2011 @ 12:00AM

  68. @CaliberGroup

    RT @lindawcohen: Study: Use of Social Media in Public Relations Campaigns Growing. http://ow.ly/5dvAa

    June 09, 2011 @ 12:00AM

  69. @DanicaDelia

    Study: Use of Social Media in Public Relations Campaigns Growing. It only makes sense! http://t.co/2wa0j8K #cnw

    June 09, 2011 @ 12:00AM

  70. @shinebright90

    Study shows how social media usage has changed since 2009. http://ow.ly/5dVRF

    June 09, 2011 @ 12:00AM

  71. @KCPRSA

    Study: Use of Social Media in Public Relations Campaigns Growing http://tinyurl.com/4xtlnfz #cnw

    June 09, 2011 @ 12:00AM

  72. @commcan

    Sorry if this has already been sent around, but I\'ve been away for a few days. Social Media Reality Check http://bit.ly/k3DTWS #HCSMCA

    June 09, 2011 @ 12:00AM

  73. @jonnop

    RT @jmcguirelex: Use of Twitter in PR jumps 300% from 2009 to 2011! http://bit.ly/jDKW2o

    June 09, 2011 @ 12:00AM

  74. @fleur_de_lotus

    RT @Feeny_d: Do you need a Social Media Reality Check? Preliminary findings available now: http://ow.ly/5bQND #cprs2011 @CNWGroup

    June 09, 2011 @ 12:00AM

  75. @MartinRoy

    L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://t.co/yuZm5Zg

    June 09, 2011 @ 12:00AM

  76. @juliesherbrooke

    Etude sur l'utilisation des médias sociaux par les professionnels des coms http://t.co/NHAhPeU (merci @JeanBoileau)

    June 09, 2011 @ 12:00AM

  77. @AmelieDionne

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  78. @SabineMuraflore

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  79. @mur_vegetal

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  80. @bombrault

    Etude intéressante à compulser : http://bit.ly/lXJqMs

    June 09, 2011 @ 12:00AM

  81. @jdevost

    L’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://bit.ly/jZwrle #etude #sm

    June 09, 2011 @ 12:00AM

  82. @Najoua_Kooli

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://t.co/LE0PUH1 #cnw

    June 09, 2011 @ 12:00AM

  83. @Terres2bb

    37 % des consommateurs ont affirmé avoir acheté un produit qu’ils ont découvert via des médias sociaux http://t.co/e4wVWqu #fb

    June 09, 2011 @ 12:00AM

  84. @CurieuseMel

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  85. @KarineVezeau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publique http://bit.ly/iepzRK

    June 09, 2011 @ 12:00AM

  86. @ACDepelteau

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques: http://t.co/tAOapaf via @AddThis

    June 09, 2011 @ 12:00AM

  87. @arcducanada

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://fb.me/COSR87Ew

    June 09, 2011 @ 12:00AM

  88. @JulieMarcotteL

    RT @bleublancrouge_ Les médias sociaux, objectifs toujours informels mais résultats de plus en plus significatifs. http://bit.ly/jzSs6q

    June 09, 2011 @ 12:00AM

  89. @NebSEO

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://tinyurl.com/66s66py #cnw

    June 09, 2011 @ 12:00AM

  90. @idylles

    RT @alexandrabonan: RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  91. @ClaraBonnes

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  92. @time_living

    RT @aboneobio: 37 % des consommateurs ont affirmé avoir acheté un produit qu’ils ont découvert par l’intermédiaire des médias sociaux http://t.co/e4wVWqu

    June 09, 2011 @ 12:00AM

  93. @evenssheehy

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  94. @natbenard

    Pour mes amis relationnistes! http://smr.newswire.ca/fr/cnw/study-use-of-social-media-in-public-relations-campaigns @NouvellesCNW

    June 09, 2011 @ 12:00AM

  95. @dialekta

    RT @bleublancrouge_ Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  96. @Andreanne_Lacha

    RT ! @bleublancrouge_ Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  97. @alexandrabonan

    RT @bleublancrouge_: 30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  98. @bleublancrouge_

    30 % des entreprises ont un budget pour les médias sociaux contre 15 % en 2009 : http://bit.ly/jzSs6q @Infopresse @NouvellesCNW

    June 09, 2011 @ 12:00AM

  99. @bleublancrouge_

    Les médias sociaux influencent 37% des consommateurs dans leur acte d\'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 09, 2011 @ 12:00AM

  100. @DrakeEmily

    #PR making use of #socialmedia? Duh! http://bit.ly/jOVEVd

    June 10, 2011 @ 12:00AM

  101. @chelsitasidler

    RT @BYUComms: Make social media work for you. http://t.co/N1qJnrR

    June 10, 2011 @ 12:00AM

  102. @sadiehawkins

    RT @TheNewPR: Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/C4emZLk. #shortmessagebigresults

    June 10, 2011 @ 12:00AM

  103. @peterharich

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/4oQAgyv #cnw

    June 10, 2011 @ 12:00AM

  104. @BYUComms

    Make social media work for you. http://t.co/N1qJnrR

    June 10, 2011 @ 12:00AM

  105. @artsylady

    Not a surprise that #socialmedia continues to be one of the most quickly evolving areas of the #PR profession http://tinyurl.com/3uuvzjr

    June 10, 2011 @ 12:00AM

  106. @laumacom

    RT @IsaDeligniere: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.c ...

    June 10, 2011 @ 12:00AM

  107. @IsaDeligniere

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 10, 2011 @ 12:00AM

  108. @CLDLaMatapedia

    Étude de CNW et Léger Marketing: médias sociaux et campagnes de relations publiques http://bit.ly/mGvtU3

    June 10, 2011 @ 12:00AM

  109. @alexakit

    RT @CaliberGroup: RT @lindawcohen: Study: Use of Social Media in Public Relations Campaigns Growing. http://ow.ly/5dvAa

    June 11, 2011 @ 12:00AM

  110. @WeGotMoxie

    Wait, #socialmedia is being used in more and more #PR #campaigns? I don't believe it. http://ow.ly/5f4VA

    June 12, 2011 @ 12:00AM

  111. @CarrPR

    Usage of social media in business growing sharply. Ok, not surprising. Here are some good stats: http://ow.ly/5fWrK

    June 12, 2011 @ 12:00AM

  112. @Sunny1612

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de rel http://t.co/507buh8 #cnw

    June 12, 2011 @ 12:00AM

  113. @ChloeCWatson

    This study shows an interesting change in how companies are using social media http://t.co/i6IP2Ym #cnw

    June 13, 2011 @ 12:00AM

  114. @stantonpr

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/UdgYEXK #social media #PR

    June 13, 2011 @ 12:00AM

  115. @eagletouch

    A strong alliance-PR & Social Media - Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/LEoXKWw #marketing

    June 13, 2011 @ 12:00AM

  116. @eagletouch

    RT @KriKnab18: Study: Use of Social Media in Public Relations Campaigns Growing http://ow.ly/5ekxi #cnw #PR #sm

    June 13, 2011 @ 12:00AM

  117. @SarahAHartwell

    Use of social media in PR campaigns is growing: http://ht.ly/5glgL

    June 13, 2011 @ 12:00AM

  118. @Mtl_MissIPP

    RT @vincentwhite: Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 13, 2011 @ 12:00AM

  119. @carobrugier

    RT @mclauderoy La deuxième étude de CNW et Léger Marketing sur les médias sociau... http://t.co/9xsnLDl: La deux... http://bit.ly/k7mT9s

    June 13, 2011 @ 12:00AM

  120. @Chalifour

    RT @mclauderoy: La deuxième étude de CNW et Léger Marketing sur les médias sociaux révèle que le budget qui leur est alloué a augmenté! ...

    June 13, 2011 @ 12:00AM

  121. @mclauderoy

    La deuxième étude de CNW et Léger Marketing sur les médias sociaux révèle que le budget qui leur est alloué a augmenté! http://t.co/9xsnLDl

    June 13, 2011 @ 12:00AM

  122. @vincentwhite

    Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 13, 2011 @ 12:00AM

  123. @anaislbastien

    RT @bleublancrouge_: Les médias sociaux influencent 37% des consommateurs dans leur acte d'achat : http://bit.ly/jzSs6q @NouvellesCNW

    June 14, 2011 @ 12:00AM

  124. @unik_media

    Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publiques http://tinyurl.com/66s66py #cnw

    June 14, 2011 @ 12:00AM

  125. @yanmtl32

    RT @vincentwhite: Les médias sociaux sont toujours plus présents dans les relations publiques: http://bit.ly/jZwrle #cnw #PRmixer

    June 14, 2011 @ 12:00AM

  126. @nyblackmba

    Study: Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS

    June 21, 2011 @ 08:00PM

  127. @acuatia

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/vOa2mw8 #cnw

    June 15, 2011 @ 12:00AM

  128. @ViGlob

    RT @KarineVezeau: Selon une étude, l’utilisation des médias sociaux augmente dans les campagnes de relations publique http://bit.ly/iepzRK

    June 15, 2011 @ 08:14PM

  129. @by_bomida

    "Study: Use of Social Media in Public Relations Campaigns Growing" on SMR: http://bit.ly/kFrUYL

    June 21, 2011 @ 10:00PM

  130. @RealBillyDuPree

    RT @nyblackmba: Study: Use of Social Media in Public Relations Campaigns Growing http://bit.ly/k3DTWS

    June 21, 2011 @ 08:07PM

  131. @marccusters

    Study: Use of Social Media in Public Relations Campaigns Growing - http://tinyurl.com/4xtlnfz - RT @susansiravo #cnw

    June 19, 2011 @ 04:15PM

  132. @davidtheprguy

    Study: Use of Social Media in Public Relations Campaigns Growing http://t.co/w6pKX7J

    July 02, 2011 @ 10:47AM

Leave a Comment