Contact Information

For more information, to locate a mega-session or coordinate interviews please contact:



Shauna Simons
Media Profile
shauna.simons@mediaprofile.com
416-342-1841
cell: 647-502-4600



Nikki Gentles
Media Profile
nikki.gentles@mediaprofile.com
416-342-1806
cell: 416-737-6801

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Power of Movement 2010 unites Canadians for arthritis research

World’s largest yoga fundraiser creates call-to-action to reach half-million dollar mark

February 02, 2010 @ 12:15PM

On Sunday, March 7, thousands of Canadians will focus their intentions on doing yoga to raise money for critical arthritis research at Power of Movement 2010, the world’s largest yoga fundraiser. Now in its fourth year, Power of Movement has raised almost $400,000 benefiting 4.5 million Canadians who live with arthritis and autoimmune diseases. This year the fundraiser seeks to stretch its proceeds past the half-million dollar mark.  

  • Join a mega-session – Power of Movement yoga “mega-sessions” are taking place in 10 cities including Vancouver, Nanaimo, Edmonton, Calgary, Winnipeg, Toronto, Ottawa, Kingston, Montreal and Halifax. Register online and start collecting pledges through a personalized fundraising page at www.powerofmovement.ca.
  • Don’t live in a mega-session region? – Smaller yoga sessions are taking place at local yoga studios and schools across the country. You can also create your own challenge by registering online for a free, virtual 30-day challenge beginning February 6.
  • Anyone can do yoga – People of all ages, mobility and fitness level can do yoga to help raise money for arthritis and autoimmune disease research.
  • Help find a cure – Arthritis is one of the leading causes of disability in Canada and there is no known cure. Money raised in 2010 will benefit arthritis and autoimmune disease research priorities through the Arthritis & Autoimmunity Research Centre (AARC) Foundation, The Arthritis Society (TAS) and the Canadian Arthritis Network (CAN).

Become a fan of Power of Movement on Facebook and follow us on Twitter @powerofmovement.  

Power of Movement 2010 is made possible with the support of Presenting Sponsor and global health care company Abbott, as well as National Post and Moksha Yoga and a host of other sponsors.

Quotes

“We are aiming to reach a record number of Canadians this year and stretching our fundraising goal to half a million dollars. The event is a fun way to stay active while supporting life-changing research that may one day lead to a cure for arthritis and autoimmune diseases like lupus, vasculitis and juvenile arthritis.”

Erin Moraghan, Power of Movement Founder, AARC Foundation Senior Development Officer; and Moksha Yoga instructor

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About the AARC Foundation

The Arthritis & Autoimmunity Research Centre (AARC) Foundation raises funds and awareness for the most comprehensive, collaborative, and specialized arthritis research centre around the globe, housed at University Health Network (UHN), which comprises Toronto General, Toronto Western and Princess Margaret Hospitals . AARC is dedicated to research in arthritis related autoimmune diseases, musculoskeletal health, and advancements in orthopaedic surgery.

About The Arthritis Society

The Arthritis Society empowers the nearly 4.5 million Canadians with arthritis to live their lives to the fullest by combating the daily limitations of arthritis. In the last 60 years, The Society has invested $165 million towards arthritis research to develop better treatments and, ultimately, find a cure. The Arthritis Society's mission is "to search for the underlying causes and subsequent cures for arthritis, and to promote the best possible care and treatment for people with arthritis".

About CAN

The Canadian Arthritis Network (CAN) is a not-for-profit organization that funds research and acts as a facilitator, bringing scientific discoveries to market by providing access to cutting-edge techniques for product development and evaluation. CAN is the single point of contact that links nearly 200 leading Canadian arthritis researchers and clinicians, 45 Canadian academic institutions, The Arthritis Society, the Canadian Institutes of Health Research's Institute of Musculoskeletal Health and Arthritis, pharmaceutical and biotechnology companies, and government.

Comments


  1. @corikallenbach

    Check out this cool campaign! Power of Movement 2010 unites Canadians for arthritis research: http://bit.ly/dkfGiu via @addthis

    February 11, 2010 @ 04:30PM

  2. @yogasana4health

    World’s largest yoga fundraiser creates call-to-action to reach half-million dollar mark..http://bit.ly/aPaeP3

    February 07, 2010 @ 01:59PM

  3. @Natural_Chic

    If you\'re into yoga + want to raise money for arthritis research, check this out! http://bit.ly/adE39r

    February 03, 2010 @ 04:10PM

  1. @corikallenbach

    Check out this cool campaign! Power of Movement 2010 unites Canadians for arthritis research: http://bit.ly/dkfGiu via @addthis

    February 11, 2010 @ 04:30PM

  2. @yogasana4health

    World’s largest yoga fundraiser creates call-to-action to reach half-million dollar mark..http://bit.ly/aPaeP3

    February 07, 2010 @ 01:59PM

  3. @Natural_Chic

    If you\'re into yoga + want to raise money for arthritis research, check this out! http://bit.ly/adE39r

    February 03, 2010 @ 04:10PM

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